Guild sees campaign success by using Nexxen data to engage live sports audiences

Winner of Most Effective/Measurable Campaign, 2025 Digiday Content Marketing Awards

Date: Q2-Q3 2024

Location: US

Nexxen Solutions Used: Full-Stack Solution

Guild is a talent development company connecting employees at leading companies with education, skilling, and career opportunity. They partnered with Nexxen to launch a targeted awareness campaign focused on reaching frontline workers and upskillers — helping connect them with career advancement opportunities through workforce education.

Partnering with media agency, Extra, Guild tapped into Nexxen’s full-stack solution to reach their target audiences across CTV, OLV, and display – using multiple data solutions within a single platform to drive the best outcomes.