Nexxen Healthcare Solutions
An enhanced approach to healthcare
Nexxen’s full stack helps provides the most accurate and efficient path to your core audience to drive prescriptions
Nexxen’s full stack provides the most accurate and efficient path to your core audience to drive prescriptions
Drive higher match rates
Leverage our full stack solution for the straightest path to patient and HCP audiences
Optimize audience quality
Optimized AQ through contextual refinement using Nexxen Discovery
Measure & optimize outcomes
Analyze and measure audience conversions based on your campaign performance
Reach patient & HCP audiences with improved match rates and scale
Unlike standalone DSPs, DMPs, or SSPs, our full-stack solution cuts through the “noise” in healthcare data to efficiently reach audiences and drive results
Unlike standalone DSPs, DMPs, or SSPs, our full-stack solution cuts through the “noise” in healthcare data to efficiently reach audiences and drive results
Leverage unique data to refine healthcare audiences
Nexxen Discovery for patient & HCP Data
Gain a comprehensive view of patient and HCP consumer behavior while remaining fully privacy compliant with our proprietary, real-time marketing and insights platform.
Target audiences who are consuming contextually relevant content related to symptoms, competitors, or treatment options - ready for customization and seamless activation.
Nexxen Discovery
for patient & HCP Data
Gain a comprehensive view of patient and HCP consumer behavior while remaining fully privacy compliant with our proprietary, real-time marketing and insights platform.
Target audiences who are consuming contextually relevant content related to symptoms, competitors, or treatment options - ready for customization and seamless activation.
Nexxen Discovery
for patient & HCP Data
Gain a comprehensive view of patient and HCP consumer behavior while remaining fully privacy compliant with our proprietary, real-time marketing and insights platform.
Target audiences who are consuming contextually relevant content related to symptoms, competitors, or treatment options - ready for customization and seamless activation.
Boost Audience Quality score accuracy by combining health data and contextual targeting
Tap into large volumes of healthcare audiences that you otherwise would not be able to reach through our Nexxen Discovery platform, focusing on content that is consumed, combined with healthcare data from leading partner PurpleLab.
Boost Audience Quality score accuracy by combining health data and contextual targeting
Tap into large volumes of healthcare audiences that you otherwise would not be able to reach through our Nexxen Discovery platform, focusing on content that is consumed, combined with healthcare data from leading partner PurpleLab.
Premium Patient & HCP Data Partnerships
Leverage fully privacy-compliant data from major players in the healthcare space to reach your patient or HCP audience.
Leverage fully privacy-compliant data from major players in the healthcare space to reach your patient or HCP audience.
Maximize reach & scale for your healthcare campaign
TV Intelligence
Tap into our unique blend of ACR and TV viewership data sourced from 50MM US households for:
- Competitive Conquesting
- Audience Suppression
- TV Retargeting
TV Intelligence
Tap into our unique blend of ACR and TV viewership data sourced from 50MM US households for:
- Competitive Conquesting
- Audience Suppression
- TV Retargeting
TV Intelligence
Tap into our unique blend of ACR and TV viewership data sourced from 50MM US households for:
- Competitive Conquesting
- Audience Suppression
- TV Retargeting
Premium Inventory via Nexxen SSP
Deliver to inventory across CTV and OLV and on both endemic and non-endemic channels to reach healthcare audiences at scale.
Validate your healthcare campaign with measurement, from planning to activation
Nexxen Studio for Healthcare
In a world with increased difficulty in capturing viewer attention on pharma ads, our in-house creative testing and insights helps your video stand out before your campaign even launches, so no ad dollars are wasted.
Nexxen Studio for Healthcare
In a world with increased difficulty in capturing viewer attention on pharma ads, our in-house creative testing and insights ensures your video stands out before your campaign even launches, so no ad dollars are wasted.
Nexxen Studio for Healthcare
In a world with increased difficulty in capturing viewer attention on pharma ads, our in-house creative testing and insights ensures your video stands out before your campaign even launches, so no ad dollars are wasted.
Drive up to
200%
increase in engagement
35%
increase in purchase intent
*Source: Nexxen Studio Proprietary Data
Measurement and optimization to help deliver better performance
Powered by
Leverage Nexxen DSP to measure and optimize toward clinically qualified patients
-
Maximize performance and efficiency with our first-to-market Auto Allocate feature, automatically optimizing spend for peak performance before launch
-
Drive actionable results through the unique power of PurpleLab's trusted, privacy-safe healthcare data and Nexxen’s unified platform
-
Receive real-time reporting on offline actions from all channels at the line-item level throughout the campaign flight to understand ROI
-
Minimize media waste & maximize ROI while ensuring full HIPAA compliance and alignment with industry regulations
Measurement and optimization to help deliver better performance
Powered by
Leverage Nexxen DSP to measure and optimize toward clinically qualified patients
-
Maximize performance and efficiency with our first-to-market Auto Allocate feature, automatically optimizing spend for peak performance before launch
-
Drive actionable results through the unique power of PurpleLab's trusted, privacy-safe healthcare data and Nexxen’s unified platform
-
Receive real-time reporting on offline actions from all channels at the line-item level throughout the campaign flight to understand ROI
-
Minimize media waste & maximize ROI while ensuring full HIPAA compliance and alignment with industry regulations
Take a look at more of our capabilities and solutions
Connect With Us
Ready to see how our true full-stack solution can help drive meaningful growth for you?