Express Video Production
A turn-key video creation solution for developing original videos. Transform static images into animated videos.
Deliverables & Specs
Audio Track
- Codec: AAC
- Sample Rate: 44.1kHz/24bit or higher
- Bitrate: 128 Kbps or higher
- Channels: 2 (stereo)
Brand Asset Pack
- Brand guidelines
- Logos (vector-based graphics preferred)
- Fonts
Artwork & Product Imagery
- High-res layered Photoshop files preferred (PSD or PSB)
- Other File Types: AI, EPS, JPG, PNG, TIF
- Image Color Mode: RGB
Creative Direction
Best practice is to align on creative direction during the kick-off call. If there’s a specific vision in mind, let us know! If not, our team can pull inspiration from existing brand materials to pitch video concepts.
Additional deliverables that are helpful:
- Branded animations
- Websites or landing pages
- Other campaign collateral
Production Timeline
5 business days
- Production timeline begins from receipt of all client assets.
- Allow 1-2 business days for revised mocks or demos per each feedback round.*
*There are different Express layouts depending on the campaign needs. Once a layout is selected for production, only minor animations can be edited.
Production Process
Kick-off Call (KOC)
- KOCs are required for this product.
Phase 1: Assets & Creative Direction
- All assets must be delivered before moving to the next phase.
Phase 2: Storyboard
- Storyboard mocks must be client approved before moving to the next phase.
Phase 3: Animation & Build
- Animated demos must be client approved before moving to the next phase.
Phase 4: Setup & Launch
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