Nexxen Data for Publishers
Advertisers want more efficient ways to reach the right audience. Our supply-side data activation helps you increase inventory value and tap into new budgets.
The Nexxen Data Platform enables you to access our proprietary audience data and third-party data through server-side integrations.
Apply directly to your inventory to improve targeting, raise CPMs, and unlock new revenue streams.
Apply directly to your inventory to improve targeting, raise CPMs, and unlock new revenue streams.
Data for improved monetization
Nexxen Data
Our diversified mix of TV viewership data—combining proprietary ACR, set-top-box data, and panel insights—creates granular, customizable, and scalable audience segments based on both linear and streaming behaviors.
Pre-Defined Audiences
Select from a range of third-party, pre-defined audience segments—based on demographics, interests, and behaviors—to layer onto your PMP deals.
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