Nexxen Smart TV Native Units

Reach your audience before they hit play with native units on CTV home screens—boosting awareness and expanding your programmatic advertising reach.

Nexxen VIDAA CTV Native Units


We’re now the exclusive partner for nearly all native inventory on Hisense TVs with the VIDAA operating system.

And our direct partnerships with Samsung and TCL put your brand in an un-cluttered, high-impact spot—all accessed through a streamlined, efficient programmatic advertising supply path.

We have the direct OEM relationships that help you stand out on the big screen


We’re now the exclusive partner for nearly all native inventory on Hisense TVs with the VIDAA operating system.

And our direct partnerships with Samsung and TCL put your brand in an un-cluttered, high-impact spot—all accessed through a streamlined, efficient programmatic advertising supply path.

Nexxen VIDAA CTV Native Units

Native Opportunities Built to Meet Your Goals

Maximum Reach & High-Impact Takeovers

Stand out to viewers and expand your reach with exclusive VIDAA high-impact units, TCL home screen placements on Android OS devices, and above-the-fold spots on Samsung TVs.

Native opportunities built to match your goals

Maximum reach &
high-impact takeovers

Stand out to viewers and expand your reach with exclusive VIDAA high-impact units, TCL home screen placements on Android OS devices, and above-the-fold spots on Samsung TVs.

Performance-focused creative

Nexxen Studio is your ultimate creative partner—from pre-launch testing and action-driven optimizations to mid-flight adjustments and post-campaign insights—helping you get the most from your media investment.

Performance-Driven Creative

Nexxen Studio is your ultimate creative partner—from pre-launch testing and action-driven optimizations to mid-flight adjustments and post-campaign insights—helping you get the most from your media investment.

Take a look at more of our capabilities and solutions

Connect With Us

Ready to learn more about how Nexxen Smart TV Native Units can help drive results where it matters most?