Attention Solutions
From your creative optimization to your activation and measurement, we help you capture your audience's attention.
Attention Solutions
From your creative optimization to your activation and measurement, we help you capture your audience's attention.
Our three-pronged approach to help maximize attention
Our three-pronged approach to help maximize attention
Creative Analysis & Insights
High-Attention Curated Supply
Measurement & Reporting
Creative Analysis & Insights
Developing creative is a major investment, so it's key to have your assets in the best shape to resonate with your audience.
Our Nexxen Studio
insights team tests your creative against your designated audience using second-by-second facial coding analysis.
Their learnings are then used to optimize your assets and provide guidance on how to allocate spend to your audiences.
High-Attention Supply
High-Attention Supply
Use the Nexxen DSP or SSP to tap into premium high-attention inventory.
Our first-to-market, high-attention CTV private marketplace supply (PMPs) and DoubleVerify's Universal pre-bid segments for display and video, help you reach the most attentive consumers for your campaigns.
Measurement and Reporting
Optimize your spend and leverage insights for your next campaign using our first-to-market CTV attention measurement reporting dashboard through Lumen.
This same Lumen dashboard can be used for your high attention display and video as well, or access measurement and reporting for your display and video through our partnership with Adelaide.
Take a look at more of our capabilities and solutions
Connect With Us
Ready to see how our true full-stack solution can help drive meaningful growth for you?